The Challenge
After a major healthcare merger, Nuvance Health needed a refreshed career site that unified their employer brand and spoke to a wide audience of clinical and non-clinical professionals.
The Approach
I helped bring their new EVP – Strong Hearts. Open Minds. - to life through a full site redesign built around accessibility, compassion, and growth. From layout to language, we focused on clarity and human connection.
Designed a clean, modular site layout optimized for multiple user journeys
Wrote and structured content that emphasized support, curiosity, and career growth
Worked within the Jobvite CMS to ensure integration and flexibility
Carried EVP messaging through every layer of the site – visual and verbal
The Result
The new site significantly improved both user engagement and application quality. More importantly, it positioned Nuvance as a modern, values-driven employer in the healthcare space – ready to support talent today and tomorrow.